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Kenyan University Sets Ayra Starr Song as Compulsory Exam Question

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Nigerian singer, Oyinkansola Sarah Aderibigbe, better known as Ayra Starr has been featured in an examination at The Catholic University of Eastern Africa, Nairobi, Kenya.

Her hit song, ‘Rush’ was set as a compulsory question for 2nd year students in the Department of Marketing And Management.

In the course titled CMH 221: Human Resource Management, the lecturer wrote lyrics from the song and stated that they should analyse the implied theory that youths are only motivated by money to work.

The undergraduates were told to answer the first question and any other two in the exam which took place in April 2023.

The first question on Ayra Starr with sub categories read; “From the above “lyrics” it seems the youth are only motivated by money to work. Based on your understanding of motivational theories discuss this assertion.

b) Describe the Human Resource Planning process and show its relevance to the effectiveness of business strategy in an organization.

c) Job analysis creates internal integration among HRM activities”. Discuss this statement illustrating the linkages between job analysis and any four (4) HRM functions.

d) Job Design is critical in enhancing work life balance. Discuss this statement.

A Kenyan student took to his Twitter account @muregzzzz, to share a snapshot of the exam paper and he seemed disappointed that their lecturer based the questions on a musician’s song despite studying the other parts of the syllabus intensely.

He wrote; “Imagine this, you’ve studied the whole semester for a unit depriving yourself of any form of entertainment even music and hujawai skia rush by ayra starr, you walk into an exam room and this is what you see.”
See the post below:

https://twitter.com/muregzzzz/status/1651584062102859778